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CPA Conversions

The report with the list of CPA conversions serves to increase the clarity of CPA calculations.

CPA Conversions

CPA Conversions

It is possible to filter the list by attributes to generate the required list of conversions, such as: brand, affiliate, offer, status.

Each CPA conversion is assigned one of the following statuses:

  • Pending Qualification — initial status. Assigned in two cases:
    • The player has not yet met the CPA condition (the «Revenue» field in the table is empty).
    • The player has met the CPA condition and is waiting to be included in the player cap (the affiliate commission is displayed in the «Revenue» field).
  • In Hold — the player has met the conditions and is within the limit. The payment is held for traffic quality review.
  • Approved — conversions that have passed the traffic quality review period, i.e., have left the «In Hold» status. Final status.
  • Declined — conversions that were charged. Final status.